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Audi Numbering is Getting Crazy

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  • Audi Numbering is Getting Crazy

    Audi’s current vehicle lineup is symbolized by a single letter, followed by an accenting number, representing both the class and type of vehicle. Pretty straightforward. The A1, for example, is the smallest car-based offering in the lineup, and the Q7 is the largest SUV offering (until the Q8 arrives, at least).

    But now Audi is deciding to make things even more complicated, for reasons we can’t fully understand. Two numbers will now be added to the back of every Audi vehicle alongside the current model designation and engine type. The numbers will depend on power output, and will range from 30 to 70.

    The number "30," for example, will appear on all models with a power output of between 109 and 128 horsepower. The number "45," meanwhile, will reference a power output of between 226 and 248 hp. The number "50" will represent cars with an output of between 281 to 308 hp, and "55" will signify cars with an output of 328 to 368 hp.

    At the top of the range, the number "70," will signify Audi’s performance class, with models producing more than 536 hp. Each of the numbers will be placed alongside TFSI, TDI, G-tron, or E-tron badges that may already be present. The chart below should help you somewhat decipher the confusing new nomenclature:

    30 = 109-128 hp
    35 = 147-160 hp
    40 = 167-201 hp
    45 = 226-248 hp
    50 = 281-308 hp
    55 = 328-368 hp
    60 = 429-455 hp
    70 = 536+ hp

    The number combinations are said to better identify Audi’s product range, especially those with electric and hybrid powertrains, as well as represent a hierarchy within the brand’s overall model range. "As alternative drive technologies become increasingly relevant, engine displacement as a performance attribute is becoming less important to our customers," explained Dr. Dietmar Voggenreiter, Board of Management Member for Sales and Marketing at AUDI AG.

    "The clarity and logic of structuring the designations according to power output makes it possible to distinguish between the various performance levels."

    The changes will begin with the new Audi A8, which will be available beginning this fall. The two six-cylinder engines will be predesignated with "50 TDI" and "55 TFSI" badges, representing power outputs of 286 and 340 hp, respectively. In the months that follow, all Audi models will be launched with the new designation.

    Blair
    Former Cars: '12 Fiat 500, '10 VW GTI, '05 Smart Fortwo, '96 VW Jetta GLX, '02 VW GTI 337.........

  • #2
    Re: Audi Numbering is Getting Crazy

    I have already spotted a couple 30 and 40s around I thought they were just dropping the . in engine sizes but this just seems odd.
    Blair
    Former Cars: '12 Fiat 500, '10 VW GTI, '05 Smart Fortwo, '96 VW Jetta GLX, '02 VW GTI 337.........

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    • #3
      Re: Audi Numbering is Getting Crazy

      Confusion will ensue.
      --
      Rod
      Ex-presidente

      Drive

      2016 VW Golf .:R

      Drove
      2001.5 Audi S4 / Santorin Blue STAGE II+ / JFonz Tuned

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      • #4
        Re: Audi Numbering is Getting Crazy

        I think it's actually smart. Most people don't know the difference between engines, now they just have to know that 30 < 50 and that if they want the bigger engine they go with the 50.

        For example both these are TFSI engines on the CAEA A4 B8

        132 kilowatts (179 PS; 177 bhp) @ 4,200-6,000 rpm; 320 newton metres (236 lbf·ft) @ 1,500-4,000 rpm
        155 kilowatts (211 PS; 208 bhp) @ 4,300-6,000 rpm; 350 newton metres (258 lbf·ft) @ 1,500-4,200 rpm

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        • #5
          Re: Audi Numbering is Getting Crazy

          Makes sense to me:

          A BMW "40i" has 320hp...
          A Merc "43 AMG" has 360'ish hp...

          ...so Audi is just going to play the numbers game by giving "badge purchasers" a higher number (ie. 55) for badge # bragging rights... but not necessarily any more hp than a BMW or Mercedes.
          Rob
          Daddy's "Hooligan" - MK4 R32 in Deep Blue Pearl
          Mommy's "Gran Turismo" - E70 X5M in Black Sapphire Metallic

          GONE... BUT NOT FORGOTTEN:

          The Family "Muscle Car" - B7 RS4 in Misano Red - Dad's 20th Anniversary "Wanna-be R32" GTi

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          • #6
            Re: Audi Numbering is Getting Crazy

            WTF agree with Rob here its just bragging rights.. Telsa is in the same boat with the model S and engine size badges too..

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            • #7
              Re: Audi Numbering is Getting Crazy

              Originally posted by R_Ethug View Post
              WTF agree with Rob here its just bragging rights.. Telsa is in the same boat with the model S and engine size badges too..
              Tesla`s numbering coincides with the kWh though and the P and D are for performance and dual motor, so pretty accurate. This system is just sort of vague and you have to look up or be in the know what a 40 really is.
              Blair
              Former Cars: '12 Fiat 500, '10 VW GTI, '05 Smart Fortwo, '96 VW Jetta GLX, '02 VW GTI 337.........

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              • #8
                Re: Audi Numbering is Getting Crazy

                At least they're leaving the S and RS out of this bullcrap for now.
                -Terry
                -2014 S4
                insta:Whiney_S4

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